To say that the real estate industry is obsessed with lead generation, is an understatement. Where are you getting your leads from? How much are you paying for them? Which are the best quality? Because of this, companies that generate leads for you, are constantly under scrutiny. If you are paying thousands of dollars a month, you would expect to be delivered good quality leads, right? Sadly, this is not always the case.
At W+R Studios we believe that the best leads for your real estate business are the people you already know. Which is why we make tools that help you leverage your best assets – your sphere of influence and MLS data.
The Cloud Attract story.
Back in 2015, we realized that people were only using Cloud CMA once they had business – creating a CMA when they had a listing presentation, making a Buyer Tour before showing property, etc. It got us thinking, how can our customers get more out of Cloud CMA? How can you use Cloud CMA to generate more business?
So we added a new feature called the “What’s My Home Worth” landing page. With this feature, real estate agents could offer a Cloud CMA report as a lead magnet to entice consumers with a free home valuation. Agents would in turn get a new lead, and look awesome by automatically sending that prospect a full CMA report.
We thought it would be a useful feature and apparently so did you! Over 200,000 leads have been generated from customers sending out automatic “Quick CMAs”.
But, overtime we learned that you wanted more. You asked to be able to customize the landing page to make it your own – like the design, headline, background photo, etc. As always, we listened to your feedback and went back to the drawing board to see how we could accommodate your requests.
From all the feedback, one thing became very clear to us – our customers loved generating their own leads rather than buying high-priced leads from the listing portals. So we thought to ourselves, how can we help you do more of just that?
And so, Cloud Attract was born.
With Cloud Attract you can create an unlimited amount of customizable landing pages to attract seller or buyer leads. If you want seller leads you can choose to automatically send a Cloud CMA report, a Home Valuation, or both. If you want buyer leads you can set up leads with Cloud Streams listing alerts or a custom message.
You can share these landing pages however and wherever you want – social media, your website, community pages, digital advertising, and so on. Additionally, you can customize each landing page to fit any situation or market that you wish to target.
At W+R Studios, we make tools with you in mind. Our goal is simple – create tools that make you look awesome while at the same time make your life easier. Cloud CMA helps you create impressive CMA reports in minutes. Cloud Streams helps your clients find the perfect home in a fast and seamless process. Cloud MLX helps you search for listings on the MLS and work with clients smarter. And now, with Cloud Attract, you can attract more buyers and sellers from your own sphere.
To learn more about Cloud Attract, give us a call at (855) 977-8834. Cloud Attract is free to try for 30 days – sign up today! (Please note, Cloud Attract is not available in Canada).