How To: Facebook Retargeting for Real Estate

Have you ever looked at a pair of shoes online and had them (literally) follow you on Facebook and every other website you visit? If so, then you have experienced retargeting. Retargeting is when you visit a website, decide to leave, and then see ads across other websites on the internet for that particular website…

How to Crush it at Your Next Open House with Spacio

In today’s technology era, we hear about a new “must use” product, app, or service almost everyday (or so it feels). As a busy real estate professional running your own business, this can feel overwhelming. How do you know which ones will last? Which ones actually work?

The Art of Attracting Your Own Quality Prospects

When the online portals rose to popularity in 2008 they promised leads – lots of leads. And high quality ones at that. As a former sales rep for a major portal, I myself touted about our 2 million unique visitors a month and why spending advertising dollars with us would turn into more sales. Unfortunately,…

How to Choose the Right Brokerage For YOU

Whether you are new to real estate or you are just looking to make a change, selecting a brokerage can be stressful. Should you join and independent brokerage? What about a franchised brokerage? What’s the difference? Is there even a right or wrong answer? The answers to these questions can vary slightly depending on your…