Last month we partnered with RealSatisfied for a live webinar where we covered how to instantly generate seller leads and then turn those leads into lifelong customers. In real estate, the life cycle from lead to customer is only half the battle. Turning a previous customer into a repeat customer is the other battle.
Since RealSatisfied’s platform focuses on capturing client ratings and reviews – we felt this topic was best be discussed with them!
Here’s what we covered in the webinar:
- Generate seller leads instantly. Most of the time when you get leads from portals like Zillow and Trulia, you are getting buyer leads. So how do you get more seller leads? With Cloud CMA’s “What’s My Home Worth Landing Page” you can instantly attract seller leads from your website, social media, and more. Plus you’ll spend a fraction of the cost per lead compared to what you will spend on Zillow.
- The power of reviews. Why is it so important to share your ratings and reviews with prospects and clients in the first place? Two words – social proof. Social proof is defined as “the psychological phenomenon where people assume the actions of others in an attempt to reflect correct behavior for a given situation”. Put simply, we look to others for cues in how we should act and think. When you share reviews from past clients with prospects you are priming them to trust you without even questioning it.
- How to win customers for life. Through the process of collecting reviews and sharing them with prospects you are building trust in your brand. Letting your past clients know that you care enough to hear their thoughts is a powerful way to solidify their trust. People who trust you and your brand are more likely to come back to work with you as well as be more likely to refer others.
If you use RealSatisfied to capture client ratings and reviews, you can feature these reviews in all of your Cloud CMA reports! To get more information on how to set this up, click here to get the step by step instructions.
Have more questions about what we talked about in the webinar? Let us know in the comments below!