We’ve all heard it before – work smarter, not harder – but what does that really mean? Working smarter not harder means being open to objectively looking at your workflow and recognizing that you may not be doing things the best way anymore. Sometimes, we get so wrapped up in working, that we don’t take the time to look where we can improve. While it’s normal to fall into a routine, constantly looking for ways to improve will help you become a better agent and most importantly, grow your business. Old habits die hard, but investing in yourself today, pays dividends tomorrow.
First, identify inefficiencies
The first step to working smarter is figuring out exactly where inefficiencies lie. Start by identifying tasks and areas of your day that take too long, or have several tedious steps. For example, if you ever catch yourself saying, “I wonder if there’s a tool or app that will…” then you definitely found something to improve on. However, keep in mind that faster doesn’t necessarily mean smarter. Say you figure out a way to do something faster but end up making a lot of mistakes along the way, then that’s not working smarter. If you have to go back and re-do your work that can mean you spend even more time on it than before. Working efficiently and avoiding mistakes is working smarter.
Next, improve your process
Once you’ve figured out the areas in your workflow that can be improved, you’ll need to seek tactical ways to improve them. All this means is that you have to be open to learning new techniques or adopting new tools. Automation tools are a good place to start. For example, if you struggle with lead follow-up, or find it tedious to do it yourself right away, adopt an autoresponder that will take care of that for you. Your tools should help remove tedious tasks so that you can focus on more important things – spending time with your clients.
Are you currently trying to work smarter? Share in the comments below how you’re improving your processes.